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Titled 'Unexpected Guest' the John Lewis advert is a lovely story about an alien that has crash-landed in the forest and is met by a young boy who talked it upon himself to show share some Christmas spirit of kindness and inclusion.
This one was difficult o rank in our Top 10 Christmas 2021 TV Ads blog because it's very well made but maybe a bit too imaginative and original. Aside from John Lewis mince pies we don't get a glimpse of any other products that make Christmas special.
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